LO1 KTA 1: Industry Research

Nigel Stafford is a graphic designer and a free lance photographer. He is a graphic designer and photographer for Clear Channel advertising. He produces music for his own company under the name Gadgetboy Studios. He also DJ's at the coorporation as well as freelancing. Companies must give a clear description of the design they want for the designer to adhere to it.

Tips for graphic design

• Make tickets to an event memorable. Maybe with a good design or picture. This could be a good way to advertise the event to people for the next year as many people keep them as souveniers.
• The front of the flyer must be must be interesting and eye catching so people want to read the back. The back should be much more detailed with lots of information on it so people can get the information for the event.
• When designing a logo, make sure it is simple. Simple logo's are the best as they are easy to remember, few colours need to be used. A smart, intellegent logo is also a good idea as it sells the business and gives an idea of the capabilites of the company.
• Make sure the poster is aimed at the age group or gender that you need to aim for